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LinkedIn Marketing

Turn your team's LinkedIn into pipeline.

Most B2B startups treat LinkedIn as a place where the founder posts when they remember to. This is different. I write posts for the founder, set up a tool that captures every signal of engagement from your team's network, and build an incentive system that gets the rest of the team posting too. The result: a steady stream of qualified buyer signals, automatically routed to your CRM.

What I do

Founder ghostwriting 8 to 10 posts per month written in your voice, ready to publish on your LinkedIn.
Teamfluence setup & management I set up Teamfluence for your team and manage it month over month. License included for up to 10 team members.
Team incentive system A simple reward system that makes posting fun, with monthly execution to keep momentum going.
Signal-to-pipeline workflows Every like, comment, profile visit, and engagement on your team's posts captured, qualified, and routed to your CRM as a lead.

Why this is different

A ghostwriter writes you posts. A social media agency runs your channels. Neither builds you pipeline.

This service is built around Teamfluence, a tool that turns your team's LinkedIn engagement into measurable pipeline. Every time someone in your ICP likes, comments on, or visits a post from your team, Teamfluence captures that signal, qualifies it against your ICP, and routes it directly to your CRM. Combined with consistent posting from the founder and the wider team, that's how LinkedIn becomes a real channel for revenue.

At a glance

A note on the team

LinkedIn marketing works best when more than one person posts. I write for the founder, but the value compounds when other team members start posting too. That's why the incentive system is part of the service. Without it, you're relying on willpower. With it, posting becomes part of how the team operates.

Request LinkedIn Marketing

Fill in the form below and I'll get back to you within one business day to discuss your team and goals.

Prefer to talk first? Book a 30-min intro call or send a WhatsApp message.
© Anja van Elteren · Fractional CMO for engineering-led B2B startups
+31 6 34 86 44 06 · anja@anjavanelteren.com · Utrecht, the Netherlands